Are you Advertising Locally with Google And Local Search?
Reach all of your potential customers, free of charge, with “Google Places” help yourself by advertising
locally.
More people search for businesses with Google Places than on all the other search engines combined. So make sure
your organisation is listed so that you are advertising locally.
The first thing you should do is make sure that you are listed in Google Places. If your business is advertising
locally and it does not appear in Google Places, you should visit Google Places and add your business because it’s free of charge.
It’s a bit like Google Web search, if you’re not listed at the top seven of Google Places, you will not be found
at all. The great news is that getting a top spot in Google Places is nowhere near as hard as Google Internet
search. That's simply because 97% from the businesses listed in Google Places have not improved their listings.
Claim Your Listing.
If your business is listed in Google Places, you still have to claim your web page. To do that you have to
create a Google account. Then go to Google Places and login then follow the instructions to claim your listing.
Validate your listing.
When you're finished you must validate your listing. You are able to do this by phone of through snail mail. I
suggest you use the phone method. If cannot answer the phone you must use the mail method, you will get a postcard
within two to three weeks.
Update Your Listing.
Check your listing and make sure everything is right. Be sure to use your main business name, address and phone
number. Pay close attention to info and be sure everything is just the way you would like it. That is critical
mainly because the details need to match, letter for letter, everywhere else that you have advertised your company
information.
Add coupons, events and specials.
Be certain to add at least a one coupon. Use the coupon to test if advertising locally on Google places web page
is working for you. Add New Information.
Add as much details as you can, the more the better. Be certain to add your business in the proper category. If
needed, add more categories and let Google see what it is that you are advertising locally, us you primary keywords
if possible.
Add Pictures.
Be certain to add pictures to your listing. A logo, a picture of the storefront or even yourself. You'll be able
to add as ten pictures. The first picture in your group is the one Google uses on your listing info box.
Add a video.
If you don't have one go to “youtube.com” and find one, or make one. It doesn't needs to be fancy, just be
certain not to violate the Google terms of service. You'll are allowed to add up to Five videos.
Use your keyword phrases throughout your listing including on your website and good luck with advertising locally.
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